Successfully establishing a brand for an organization and communicating relevant messages
has become more important than ever in these changing times. Learning the ins and
outs of effective brand communication across the various platforms of communication
is essential for all companies and organizations.
Learn about communication strategies to reach audiences effectively and communicate
effective messages. This graduate certificate will help you learn the concepts that
managers of brands wrestle with every day and set you apart from other potentials
15 hours from the following list of courses:
MC 5253 : International Mass Communications
MC/GS 5323 : Nation Branding
MC 5613 : Storytellers Studio
MC 5163 : Mass Communications Law
MC 5933 : Theories of Persuasion
MC 5383 : Media Relations
MC 5283 : Citizen Branding
MC 5753 : Media and Elections
MC 5520 : Specialized Strategic Communication Application
MC 5953 : Strategic Health Communications Campaigns
MC 5020 : Strategic Communications Practicum-internship
MC 5113 : Research Methods
Admissions Requirements and Deadlines
For Fall admission, application must be complete by July 1 of the same year.
For Spring Admission, application must be complete by December 1 of the prior year.