Branding Research Registration
An exciting new project is under way and we need YOUR help!
We are embarking on an important research and consensus-building project to clarify and define “who we are” so we can improve brand awareness, reputation and help grow enrollment.
A series of six live workshops will be conducted April 12 and 13 at the Student Union. Your voice is absolutely essential to the success of this important work. Workshops will take two hours each and food and drink will be provided.
There are two distinct and integrated phases of workshops: Personality and Messaging. The personality workshops (April 12) define the authentic human personality of OSU both today and tomorrow, while the messaging workshops (April 13) cascade these insights into messaging and storyline outcomes. The results are powerful and will unify the communication — and thus the reputation — of the institution for years to come.
Please register for one of the sessions so your voice is heard, OR register to participate in one session each day.
Tuesday, April 12
Personality Workshop Sessions
- 9 - 11 a.m. (FULL - Continental breakfast provided)
- Noon - 2 p.m. (FULL - Lunch provided)
- 3 - 5 p.m. - Register
Wednesday, April 13
Messaging Workshops Sessions
- 9 - 11 a.m. (FULL - Continental breakfast provided)
- Noon - 2 p.m. (FULL - Lunch provided)
- 3 - 5 p.m. - Register