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Undergraduate Academics
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What is fashion merchandising?

Integrate the art of creative expression with the science of marketing and operations management as you build fashion merchandising skills with a digital emphasis. Using critical industry software applications, you will learn to present products in a visually compelling way both online and in-store, analyze and display important data, develop new product assortments, source products from the global marketplace, measure market trends, correctly price and reduce items and ensure sustainable bottom-line business results.

Why fashion merchandising at OSU?

Through course assignments and a required professional internship experience, you will gain valuable work experience prior to graduation, while learning to ensure stores are well supplied to operate efficiently. Students in this nationally ranked program have access to cutting-edge technology and graduates possess the skills needed for career opportunities with national brands, manufacturers, product developers and design firms.
ApplyRequest more information

Career Paths

Upon graduation, you will be poised for success in diverse career fields, including:

  • Trend analysis
  • Styling
  • Marketing
  • Visual communication
  • Retail leadership in boutiques and large corporate stores
  • Buying and planning
  • Product development
  • Supply chain management
  • E-commerce
  • Web design

Highlights

Travel Opportunities

Take advantage of an annual program trip to New York City for industry and alumni events and interviews at prospective internship sites. We also offer faculty-led, international travel courses to locations such as London, Paris and Spain.  

Learn more

Internship  Experiences

Students in the labPrepare for your dream job and gain invaluable experience through required professional  internships with companies such as Anthropologie, Ralph Lauren, Target, Steve Madden and others.

 

Curriculum

We offer industry driven curriculum to ensure our student's success. The major is shaped and supported by an Advisory board consisting of 21 independent business owners and corporate leaders from companies such as Leg Apparel, GERBER Technology, Walmart, Target, VF Corporation and Global Brands. Our faculty have extensive retail experience in the global marketplace.

Student Perspective

Summer Stevens

“The professors’ experience in the industry combined with their knowledge of styling and visual merchandising as well as textiles and sustainability prepared me to obtain a job and win a national merchandising award. The summer internship program provided me real-world experience with internationally known stylist Samantha Brown in New York City.  More than a degree, this program gave me knowledge, experience and the confidence I needed to start my career.“

- Summer Stevens
Fashion Merchandising Graduate

College of Education and Human Sciences

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